But it’s happened – Frankie has got himself a new ‘do… and we love it!
The 19-year-old chose celebrity hairdresser Jamie Stevens – famous for his work on The X Factor and Gok Wan’s shows – to get rid of his messy, slightly matted, long hair in exchange for a stylish – and less greasy – quiff.
Is it just us or does Frankie look a bit like Johnny Bravo? That’s a compliment by the way.
Jamie took snaps during the transformation and tweeted them as the magic happened.
“I'm going to be giving @FrankieCocozza a new restyle today. The mop is going. I'll be tweeting live Picts later as it happens. From 530 x”
Frankie even got himself a little eyebrow tidy up!
There were a few negative comments about the party boy’s new look, but for the most part the people of Twitter were all for his tidy new barnet.
“Oh my god Frankie Cocozza is actually good lookin underneath all that hair!!” lynnharrisx said.
And meaganpaige_ said: “awh Frankie Cocozza looks really cute with his new hair.”
So what’s the reason behind Frankie’s makeover – is he trying to impress a certain someone?
Looks like Frankie’s keen on The Only Way Is Essex star Amy Childs after meeting her on Jonathon Ross’ new ITV show Trending Topics.
“Frankie is shameless when it comes to women. He loves big breasts, glamour girls and red hair especially. Amy’s his dream woman,” a source told The Sun.
Well whatever the reason for Frankie’s drastic new look, we love it.
But what do you think?
"It begins. The consultation #frankiesgettinghishaircutoff"